I decided to try out first hand if the latest Korean beauty hack to keep your face matte all-day is really worth the hype. By Claire Ang
While scrolling through articles online, I came across an article raving about the latest Korean beauty trend that supposedly helps your makeup stay for the entire day. I got curious and watched a few video reviews on YouTube and the results seemed astounding. Just by covering my face with a layer of powder and dunking it into cold water, my makeup will last the entire day? Seems too good to be true. In Singapore’s hot and humid weather, my face starts to turn oily and most of my makeup will disappear by the end of the day. So I decided to put it to the test.
Jamsu, which means diving or submerging in Korean, has become the most raved about beauty trend. All you need is a basin of cold water and some loose or baby powder in addition to your daily make up products. The entire process consists of five simple steps:
- Apply your moisturiser, foundation and concealer as usual
- Cover your face with a layer of loose or baby powder
- Submerge your face into a basin of cold water for 15 to 30 seconds. (The dryer your face condition is, the shorter the time)
- Pat your face dry and apply the rest of your make up
- And voilà! You’ll have melt-proof make up with a matte finish for the day.
I had to wake up extra early to prepare, since it’s an additional step in my makeup routine. The first time I did it, I did not ensure that my entire face was fully covered in powder, so it appeared a bit uneven. I tried it the second time, and was more generous with the amount of powder I put on my face. However, I’ve also seen warnings online to be careful not to put too much powder, because the powder may not dissolve nicely. As a gauge, I put enough powder to make my face just slightly paler than usual. I used loose powder, and I realised I used up a quite a significant amount of it. If you don’t want to waste your loose powder, try using baby powder instead. But I would suggest sticking to loose powder, since it’s made for your face. Baby powder may irritate your skin. I admit that submerging my face in a basin of cold water in the early part of the day definitely woke me up. I held my face in the water for about 15 seconds, because some parts of my face can be rather dry. Be sure to have your face entirely submerged in the basin of water. I did not submerge my face entirely which led to bits of powder residue left on the sides of my face. I was surprised that the powder on my face really disappeared and I my face was really soft and smooth (I couldn’t stop touching my face). However, the sides of my nose, which tend to be quite dry, were a bit flaky. I applied the rest of my make up, which include filling my brows, eye shadow, blusher, bronzer, highlighter and lipstick.
I’m amazed that this method really did help my make up stay on longer. Usually, at the end of the day, my blusher would be almost gone, but I could still see a tinge of pink in my cheeks this time. Also, my T-Zone and the sides of my sides weren’t as oily as usual. However, I think it is too time-consuming for me. It takes quite a bit of effort (and loose powder) to achieve it, and I would definitely prefer the convenience of a makeup setting spray. But if you are looking for a cheaper alternative, this is definitely a great option, as compared to finishing your makeup with just loose powder. And it also gives you amazingly smoother and softer skin! Also, remember to apply more moisturiser on the drier areas of your face because Jamsu can really dry out your face!